Topic 1:
Between Facebook, Twitter, Instagram and Pinterest, there are
numerous people and groups I keep up with. On Facebook, for example, I follow
Lecrae because he is a brilliant rap/hip hop artist. On Instagram, I continue
to look for posts by @wakeupandmakeup for inspiration on cosmetics. On
Pinterest, I can find “Writing Prompts” has innovative posts every day, and can
be helpful in introducing new ideas for creating stories. In addition to
keeping up with friends, these social media sites are useful for news, how-to’s,
and other’s creations. As shocking as it may be, I am not always solely
interested in the things I am doing, but also what others are producing.
Initially, as I scrolled down my twitter timeline tonight, nothing
caught my eye, until a post from @tinatbh popped up, and I nearly choked on my double
chocolate mocha. “IF YOU CAN’T HANDLE ME AT MY FINALS WEEK YOU DON’T DESERVE ME
AT MY SYLLABUS WEEK”. Tina is my absolute favorite character from a show that is
nothing but pure brilliance: “Bob’s Burgers.” Someone made a twitter for her,
and the deadpan, sarcastic tone in her tweets never fail to make me smile. Although
it’s nothing vital like the news, alas, she is all too relatable.
As for social media enhancing your ability to be involved in
a democracy, I think Clay Shirky is correct in his argument on “How Social
Media Can Make History”. This kind of openness and connection is something that
gives the community a voice, and could possibly change the way the government
works. Media not only allows one to be more informed, but also brings people together
in a way that is not oppressive or confining. Clay talked about how the news is
available in such variety now, it essentially cannot be contained. The entire community
does the reporting and the feedback – that is, if they choose to. There are
hundreds of amateur videos being uploaded about events taking place right now –
stories that news channels will pick up later. I believe it is empowering: your
perspective matters.
Topic 2:
“Enabling customers to collaborate with you-in creating,
distributing, marketing, and supporting products–is what creates a premium in
today’s market.”
That is the single most compelling idea that has come from
WWGD so far. It brings me back to the topic of involvement in democracy; in both
instances, it is apparent that this sort of open communication is crucial to
success. The customer’s voice must be heard. As time goes by, the priority
needs to be wholly focused on what your followers or buyers are saying. The
people will have a voice whether you create the platform or not, but by
welcoming them to speak, you obtain a front-row seat for information that will
undoubtedly aid in your continuous growth.
Jarvis brings up the point that companies spend time and
resources collecting data about how successful they are at any given time, but
alas! Customers are relentlessly providing feedback free of charge and in many
different ways – the companies just haven’t been looking.
In so many instances, companies try to control the customers
and make the people put forth the effort to come to them. Xbox has an invite
only Preview Program in which a limited number of gamers can speak their mind
pertaining to any new releases, and I know several gamers who participate in
this. While providing members with perks like early updates and rewards, if
this were the only criticism, it would not be as entirely beneficial as it
could be. Xbox would only hear from a select few, and from those with an
overall positive bias, as well. These would not be the actions of a company
that really desired to understand what their customers need. However, they have
also opened public forums in which customers can submit their feedback, and vote
on the most important of other’s submissions. This concept eliminates the irritation
of an unheard customer, as their comments might otherwise waft away into obscurity.
Lastly, switching topics, one of the statements that Jeff Jarvis responds to is the
accusation that there are mistakes on the internet. And anyone with eyes can
see that this declaration is true. But the point that Jarvis makes in return is
that the net (in addition to making it easy to post information riddled with inaccuracies)
also provides a simple way to correct those same mistakes.
Even in using this blog, if I notice an atrocious misspelling
or a well-hidden punctuation error after publishing, I can choose to edit it
without further ado and correct my mistakes!
As Jeff Jarvis says, pertaining to the internet: “Look for
the good stuff, not the bad stuff”.
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